Time For 2008 Budgets
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The winter season is approaching and with it, you’ll probably be considering what ideas you want to start in this season so that next spring will bring even more profit than it did this year. It’s time to start thinking about your budgets for 2008; what will you allocate to advertisement, what will you put towards training, etc?
Although you may not be crunching all the numbers just yet, there are a few things you should start to consider. Now is the prime time to begin, or refresh, your training program so that your employees are pumped up and ready to sell by the spring. If you wait until then, you’ll be too late to catch up with your competitors who spent the winter in self storage spring training.
Self storage owners, management companies and regional managers feel the pressure of cutting costs and getting more ROI for every dollar invested. Investing in your employees will be more fruitful than spending extra dollars each month for more leads or a billboard. After all, once your advertising pays off and customers call your store or stop by the office, your employees will be the ones closing the sale.
Written by Sarah Little, TQA Account Executive
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