Outta Site

In the self storage industry, there are a lot of customers who come and go. The object is to get the customer to close the phone book and get them to choose your facility. There are several ways to accomplish this goal. Of course the main goal is to get the customer to rent the storage unit and give the credit card number. That assures you a guaranteed reservation for your storage facility. However, the customer isn’t always going to go for the reservation willingly.

There are callers that call a couple of months in advance or they can’t decide now for whatever reason. This would be a good time to promote viewing your storage facility. Get them to come down during a specific time during the week or the weekend. This is an important sales technique because you can let them know that there are a lot of things that go into price. It’s also another chance for you to sell your facility. For example, a caller called in after hours about their door falling off of the track. This is a good example of cheaper isn’t always the better choice. Getting the potential customer to view the site lets the see visually what their money is going towards and may also result in a sales increase for your store.