ASSUMING A SALE

Attitude is everything when it comes to selling a storage unit. When dealing with callers you have to stay positive and treat every call as a new opportunity. It is important to keep your spirits high when the manger calls come faster than the opportunities for a reservation. There are some tips to help keep you consistently getting reservations or hot leads. The one thing that I learned in both telemarketing and storage sales is that you have to assume the sale. There are several ways that you can do that.

The first thing that I would suggest is to assume the customer is a buyer not a shopper. Assume that they need storage now and they aren’t thinking about storage in the future. If you think of them as shoppers you may not get all of the agreements that you need to make the sale. You should also try to get in the other person’s shoes. Try to think like the consumer. Think of what makes you want to buy things and incorporate that into your strategy and presentation. Assuming a customer rent will help you to stay in a positive frame of mind to move the caller along to closing the sale. It will also help you in obtaining more hot leads.